28-08-2025, 01:59 PM
search engine marketing
Search Engine Marketing (SEM) is a digital marketing strategy that focuses on increasing a website’s visibility on search engine results pages (SERPs) through paid advertising. Unlike SEO, which targets organic traffic, SEM uses paid ads to drive immediate and highly targeted traffic to a website.
![[Image: khaled_mohy_eldin_search_engine_marketin...zcnpkQfJSw]](https://images-wixmp-ed30a86b8c4ca887773594c2.wixmp.com/f/f7e55989-da76-40f5-9ca0-89e589dfc17b/dkffb7b-ae08da26-9010-4051-ae40-07beff6d70d5.jpg/v1/fill/w_1280,h_673,q_75,strp/khaled_mohy_eldin_search_engine_marketing_by_omarosamas_dkffb7b-fullview.jpg?token=eyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9.eyJzdWIiOiJ1cm46YXBwOjdlMGQxODg5ODIyNjQzNzNhNWYwZDQxNWVhMGQyNmUwIiwiaXNzIjoidXJuOmFwcDo3ZTBkMTg4OTgyMjY0MzczYTVmMGQ0MTVlYTBkMjZlMCIsIm9iaiI6W1t7ImhlaWdodCI6Ijw9NjczIiwicGF0aCI6IlwvZlwvZjdlNTU5ODktZGE3Ni00MGY1LTljYTAtODllNTg5ZGZjMTdiXC9ka2ZmYjdiLWFlMDhkYTI2LTkwMTAtNDA1MS1hZTQwLTA3YmVmZjZkNzBkNS5qcGciLCJ3aWR0aCI6Ijw9MTI4MCJ9XV0sImF1ZCI6WyJ1cm46c2VydmljZTppbWFnZS5vcGVyYXRpb25zIl19.eSmCGLqbtBiqJt-vEcg5E9a8Sl-9yH3GRzcnpkQfJSw)
Search Engine Marketing (SEM) is a digital marketing strategy that focuses on increasing a website’s visibility on search engine results pages (SERPs) through paid advertising. Unlike SEO, which targets organic traffic, SEM uses paid ads to drive immediate and highly targeted traffic to a website.